Premium-Brewed...For That Wonderful World of Leisure

Item Info

Title:
Premium-Brewed...For That Wonderful World of Leisure
Headline:
Premium-Brewed...For That Wonderful World of Leisure
Date:
November 5, 1963
Description:
Billboard features image of man and woman walking arm in arm down a city street. Photo taken as part of advertisement study conducted by General Media and Copy Research Company.
Company:
Schlitz Brewing Company
Placement Company:
Naegele
Product:
Old Milwaukee Beer
Subject:
Beverages
Setting:
Urban setting
Medium:
billboards (site elements)
Format:
Tone:
Color
Rights Note:
Most of the advertisements digitized as part of the the ROAD: Resource of Outdoor Advertising Descriptions Project were published after 1923. Therefore, the majority of advertisements represented in this resource are not in the public domain. The advertisements may be used by anyone for research, teaching, private study, or general interest. For any other uses of these advertisements please see our page on copyright and citations https://library.duke.edu/rubenstein/research/citations-and-permissions.
Digital Collection:
Resource of Outdoor Advertising Descriptions (ROAD)
Source Collection:
Outdoor Advertising Association of America (OAAA) Archives, 1885-2019 and undated
Identifier:
  • oaaaarchives
  • duke:214551
  • AAA5235
  • ark:/87924/r35d8nd8m
  • c2ef2040-ca86-4643-b7db-af8e9d2c9c8c
Permalink:
https://idn.duke.edu/ark:/87924/r35d8nd8m
Sponsor:
Adopted by Fletcher Family Foundation in honor of Nancy Fletcher